About the project
Working closely with RAPP, Canada we created the interactive comic book experience 'One Hero' for the Canadian Blood Services. While being educated about the process of donating stem cells, the user also plays the “hero” against a madman that has released a virus. The story mirrors the real life experience of a victim who needs a stem cell donor. Once they reach the end, the user is offered the chance to save a real life by initiating the registration process on OneMatch.ca
My role
As the Art Director I worked closely with the team to plan the flow of the experience, animations and interactions. Additionally, I worked closely with illustrator Gary Musgrave to develop the beautiful drawings across the site.
Overview Slides
One Hero was a single page parallax scrolling experience.
A bottom menu allowed users to jump down the chapters.
Beautiful Illustrations
Here is a closer look at some of the amazing illustrations
that made up One Hero. Credit to Gary Musgrave.
THE FWA SITE OF THE DAY
I'm afraid this is the end of this project.
But dont worry I have more for you to see here.